Mittivoy Store

MITTIVOY CHAIN GROWTH

from 4 to 20+ stores with nationwide scaling

INITIAL CHALLENGES

4 stores, chaotic processes

Staff mixed: back and front office — no division of roles

Owner stuck in operations, no focus on business development

Lack of HR structure

Managers lack understanding of basic management systems

Company stalled, no capacity for rapid breakthrough

Audit and negotiations on Mittivoy business processes

WHAT WE DID

6 TRANSFORMATION PHASES

  1. (step 1)

    Comprehensive business audit

    Separated functions, people and processes into back and front office. Separated two distinct businesses and helped the owner focus on the core business.

  2. (step 2)

    Established company structure

    Built a management hierarchy, defined roles and areas of responsibility, and created transparent communication channels.

  3. (step 3)

    Launched foundational HR processes

    Recruitment, onboarding, employee evaluation, feedback loops, and systematic team development.

  4. (step 4)

    Trained top executives

    Conducted strategic sessions and management workshops: team regulation tools, managerial discipline, and corporate ethics.

  5. (step 5)

    Allowed time for implementation

    The company consolidated the newly established foundation and leaped from 4 to 9 operational stores.

  6. (step 6)

    Second phase of development

    Reinforced leadership competencies, enhanced HR workflows, and prepared the entire organization for scaling to 20+ stores.

KEY VALUE

The company moved from chaos to a structured system.From a local business to a nationwide chain

Chain growth: from 4 to 20 stores

Company now present all across the country

HR structure became the foundation for scaling

Management system became reproducible

Owner freed from day-to-day operations and focused on growth

Team operates under unified rules and management logic

Target for 2025 — preparing for the next leap: +40 stores

GET A COMMERCIAL PROPOSAL TO LEARN HOW TO STRENGTHEN YOUR TEAM AND BUILD A WORKING HR SYSTEM FOR YOUR BUSINESS GROWTH